Ad Tech Explained: 5 Definitions Every Marketer Needs to Know

One of the biggest challenges for digital marketers these days is reaching relevant customers amid intense online competition. That’s part of the reason why within the last decade, an explosion of tech companies has emerged promising new tools to help… Read More →

How to Spot a Top-Performing Digital Marketing Agency

Partnering with the right digital marketing agency can be a major demand gen boost. For starters, an outside agency can take some of the pressure off your in-house marketing team in areas like SEO, SEM, content creation, data analysis, and… Read More →

The Must-Attend Events of 2016 for San Francisco SEOs

There’s only so much digital marketers can get done from behind a desk. Sometimes ditching the office to learn about new ideas and trends, grow your contact base face-to-face, and get inspired can boost productivity. Attending conferences, trade shows, and… Read More →

The Biggest SEO and B2B Digital Marketing Trends of 2016

Businesses are constantly looking to gain an edge on the competition, and anticipating upcoming changes is a natural byproduct of that process. So, before we get too far into 2016, we wanted to offer up some predictions for what to… Read More →

New Year, Fresh Start: Webmarketing123 is Now DemandWave

We are very proud to announce our official rebranding to DemandWave, effective today. Webmarketing123 has come a long way since our founding in 2004. Just as the digital marketing industry has reinvented itself several times over in the last 12… Read More →

How will RankBrain impact SEO?

First things first, what is this RankBrain? RankBrain is Google’s artificial intelligence tool that helps connect queries to the best results possible; specifically focusing on long tail search queries. Currently, RankBrain impacts 15% of search queries. This is big. To… Read More →

The 5 Questions You Need to Vet an SEO Company

Despite your best in-house efforts at demand generation, you may reach a time in your marketing strategy where you’ll want to seek the help of an outside digital agency. You won’t be alone. According to our 2014 State of Digital… Read More →