B2B marketers say “proving ROI” is still the #1 obstacle to digital marketing success.

Dozens of marketing metrics are available at our fingertips, yet the rise of big data has done more to confuse than clarify ROI. The average marketer invests in over ten analytics solutions, yet data silos make true ROI reporting difficult, if not impossible.

Sound familiar? Download our eBook, “Marketing Attribution 101: A Crash Course in ROI Reporting.” We’ll cover how to:

  • Definitively tie digital marketing performance to revenue within your CRM
  • Conquer common pitfalls to attribution implementation
  • Choose the right attribution model for your team.

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