5 Habits of Highly Effective Marketers

It’s always been difficult to quantify the effectiveness of marketing, as illustrated by the popular John Wanamaker quote: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” However, our survey of over 600 US marketers shows some CAN prove marketing’s contribution to revenue with confidence. What’s their secret?

Check out the “5 Habits of Highly Effective Marketers” to see what they’re doing differently to succeed and how you can, too.

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