“Animalgorithms” like Panda and Penguin continue to disrupt dated SEO, aggressively shaking outdated websites and shoddy SEO to the bottom, and raising up higher quality, content-rich sites that attract real links and likes.
AuthorRank Rising: As infographics, articles, and press releases proliferate, Google has developed new ways to rank that content based on authority and relevance. Are your virtual press credentials in order?
The Social Layer Will Drive SEO: Google’s been harvesting data from the 100 million active monthly users of its “social layer”, Google+. How are they using it to crowdsource their search rankings and surface the freshest relevant content?