11/22/11

What Is It Costing Your Business to (Not) Rank on Page 1 of Google?

As we guide you through the process of calculating your potential ROI and tying improvements in search engine ranking directly to revenue, you will learn how to uncover the cost of not ranking highly on Google search results, apply this methodology to your business using your own conversion and sale metrics, and structure a framework for developing a sustainable, effective search marketing budget.


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