WHEN IT COMES TO CRO, IT’S IMPORTANT TO SWEAT THE SMALL STUFF.

It might sound cliché, but conversion rate optimization (CRO) proves the old adage for marketers. While A/B testing isn’t necessarily the sexiest part of marketing, it’s essential to building a top-performing demand generation strategy.

Not exactly ready to dust off that old stat textbook? No problem. Join us live on Thursday, July 28th at 1PM ET/10AM PT instead, and learn how to drive more sales-qualified leads with conversion rate optimization. We’ll cover how to:

  • Accelerate the buyer’s journey from from click to close.
  • Quickly identify and transform under-performing digital marketing programs.
  • A/B test to start improving lead generation performance.

Decipher the data that matters. Register today to get started!


Lauren Blecher

Speaker

Lauren Blecher
Director, Marketing

Lauren leads the demand generation strategy for DemandWave. Lauren joined the company in 2012, bringing 5 years of digital marketing agency experience for both B2B and B2C brands to the team.

We are an award-winning agency: